THE SUSTAINABILITY QUOTIENT (TSQ):

1. HANDLOOM MAHESHWARI SAREE
2. UNIQUE MEIRAAS BLOCKS – Depicting the favourite leisure activity of Awadhis, Kabootarbaazi or Flight of Pigeons is an ode to the slow life of Lucknow. Art created from scratch. Motif Blocks drawn & chiseled by hand in ancient style. This gives more challenging & creative work to Block Artisans, who were being eliminated by many designers in favour of digital tracing.
3. RESHAM CHIKANKARI (HAND EMBROIDERY PRACTISED SINCE ANCIENT AGE)
4. Unique Conceptual Saree

Khayal (moodboard):

The beautiful town of Maheshwar weaves the stunning Cotton Silk sarees that were introduced by Maharani Ahilyabai Holkar. These sarees are distinguished by their stunning border & palla weaving that is inspired by the city of Maheashwar (the fort mainly), and the Narmada river.

When I had conceptualised making Chikankari on these sarees, the very thought of Maheshwari weaving paying an homage to their town was my central moodboard. Therefore, I wanted the unique inspiration of Lucknow & Awadh to be represented on these sarees. The Khayal of Awadh meeting the Song of Maheshwar!! – Vidhi Rastogi, Head of Design, Meiraas

POSHAAK (about the dress):

This beautiful darker Pink saree has a stunning Blue striped Palla with typical Maheshwari borders. The palla has beautiful Blue wildflowers embroidered in resham thread, that makes the saree look stunning. Just above the palla we have our signature & exclusive Kabootarbaazi – A Flight of Pigeons & more scattered flowers on the rest of the saree!! A one of a kind collector’s piece

Important: The saree has no tassles as visible in 1st image. The model image that has tassles on saree was the first such saree made. Rest of the saree is completely identical.

Styling Tip: This rare saree is perfect for wedding day functions, festive occasions & even formal office parties. They can also be worn as formal wear to important meetings.